Product Innovation
Our legacy of product leadership is fueled by intellectual curiosity and a drive for innovation, ensuring we deliver high-performance, durable products that create exceptional consumer experiences. In 2025, we launched more than 100 new products globally. In North America, more than 30% of our product portfolio transitioned to new products. Whether it's improving overall appliance efficiency or delivering innovative features and design with strong consumer benefits, we are focused on improving life at home.
Introducing the new KitchenAid Suite
The products are designed to integrate into consumers' homes with premium finishes, personalized hardware, inviting details and new innovations.
2025 Awards and Recognition:
Brand and Product Awards
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Best of The Kitchen & Bath Industry Show (KBIS)
Maytag Pet Pro Laundry Pair
JennAir Downdraft Induction
KitchenAid Wall Oven
Whirlpool WipeClean Coating
Reviewed.com -
Folha Top of Mind Awards
Consul top in Refrigerator category - 35th time - undefeated
Brastemp top in Washing Machine category - 19th time -
Best of KBIS Award
KitchenAid Juniper
Apartment Therapy -
Red Dot Design Awards
KitchenAid Go Citrus Juicer & Chopper
KitchenAid Pure Power Blender